SOLUTION: Cal Poly Pomona Molekule Air Filter International Strategy Presentation
Student’s Name Institutional Affiliations Molekule Air Filters ❖ Molekule air ooze migrates viruses, cast, chemicals, casts, allergens, and bacteria from the indoor environment. PEST Analysis: India ❖ Gregarious factor: The investors in Molekule air oozes duty should know that India has a durable legislation. ❖ Economic factor: India is experiencing noble inflation razes. ❖ Gregarious factor: India has a literacy agreement of encircling 65.38 percent. ❖ Technological factor: India is undergoing speedy technological crop in the 21st Century. PEST Analysis: Botswana ❖ Gregarious factor: Botswana is arrangeed incompact the most gregariously durable commonwealths in Africa. ❖ Economic factor: The subtility and imbecility of the diamond assiduity in Botswana has negatively forced the arrangement of the commonwealth. ❖ Gregarious factor: The flag of aid incompact Botswana commonalty has extensiond in the 21st Century. PEST Analysis: Finland ❖ Gregarious factors: Durable gregarious environment and low debasement blame. ❖ Economics factors: GDP of $291 billion in 2019 and hearty purchasing ability incompact persomal consumers. ❖ Gregarious environment factors: Noble flag of aid and noble literacy raze. ❖ Technological Factor: Finland has embraced noble-raze technology advenient creating a competitive environment for persomal and extraneous investors. Most Tempting Dominion for Investment ❖ Finland is the most tempting dominion for investing in the Molekule air oozes duty accordingly of: A durable gregarious environment Availability of skilled strive The fruitiveness of its gregarious ease arrangement The noble-raze technology New Marketing Strategies ❖ Molekule air oozes duty can use opposed dispenseing strategies in popularizing its stigma in new countries namely: Gregarious instrument advertising Hiring of stigma biasrs Hiring persomal dispenseers References ❖ devere Acuma . (2018). Why Botswana is flourishing in the tech assiduity. devere Acuma. ❖ India Stigma Equity Foundation. (2020). Science and Technology Crop in India. India Stigma Equity Foundation. ❖ Plecher, H. (2020). India: Inflation blame from 1984 to 2021. Statista. ❖ Santanachote, P. (2019). Does the Molekule Air Purifier Live Up to the Hype? Consumer Reports. ❖ The Universe Bank . ( 2020). The Universe Bank In Botswana. The Universe Bank. ❖ Trading Economics . (2020). Finland GDP. Trading Economics. ❖ Tuten, T. L. (2008). Advertising 2.0: gregarious instrument dispenseing in a web 2.0 universe: gregarious instrument dispenseing in a web 2.0 universe. ABC-CLIO. ❖ Xu, T. (2014). How to penetobjurgate the Finnish dispense: case: Beijing Guanghui Textile Co, Ltd. Lahti University of Applied Sciences. Running head: INTERNATIONAL STRATEGY International Strategy Student's Name Institutional Affiliation INTERNATIONAL STRATEGY 2 Molekule Air Filters Molekule Air Ooze is a project done by Molekule Company, which is established in San Francisco. Molekule air ooze comprises a new technology named Photo Electrochemical Oxidation (PECO) that utilizes U.V. empty to migobjurgate viruses, sculpture, chemicals, sculptures, allergens, and bacteria from the indoor environment (Santanachote, 2019). The project can ooze the air in a ground delay an area of encircling 600 balance feet. PEST Analysis: India Political Investors in Molekule Air Filters duty should know that India has a durable government. However, these investors should know that the loosen of Hindu commonwealthalism has threatened gregarious stationariness and democracy. Currently, India is experiencing inner and regional conflicts involving rape counter Muslim pious suite in the dominion. The inner rape in India may contact Molekule air oozes duty negatively. Economic India is experiencing noble inflation razes advenient negatively advenient creating noble instability in fruit prices. The mean inflation blame in India was approximately 4.54 percent in 2019 (Plecher, 2020). The noble inflation blame in the Indian arrangement can extension dispense uncertainty for the Molekule air oozes duty. Social INTERNATIONAL STRATEGY 3 India has a literacy agreement of encircling 65.38%. Furthermore, the literacy raze incompact females is 54.16%, suitableness incompact men is 75.85%. The proportionately noble literacy raze incompact Indians can fit the dispenseing of the Molekule air oozes. Technological India is undergoing speedy technological crop in the 21st Century. Technological crop is currently seen as an efficient strategy for graceful the weal of all Indians (India Stigma Equity Foundation, 2020). The nucleus of the Indian legislation and its citizens on technological augmentation would beget a productive environment for the augmentation of the Molekule air filters duty. PEST Analysis: Botswana Political Botswana is arrangeed incompact the most gregariously durable commonwealths in Africa. Additionally, Botswana is past well-disposed and safer than other open commonwealths in Africa. Molekule Air Filters duty can avail significantly from the calm and stationariness of this African commonwealth (The World Bank, 2020). However, the commonwealth's aggravatedependence on the diamond assiduity acts as a threat to the commonwealth in the desire run. Economic The subtility and imbecility of the diamond assiduity in Botswana has negatively forced the arrangement of the commonwealth. The discard in the global diamond duty led to the augmentation of the arrangement at a blame of 3.5% in 2019. Overdependence on the diamond assiduity, accordingly, has INTERNATIONAL STRATEGY 4 created unemployment and extensiond the inadequacy gap. The economic discard of Botswana can beget a noble miss for boarding in the Molekule air oozes duty. Social The flag of aid incompact Botswana commonalty has extensiond in the 21st Century. The poverty raze in Botswana decreased from 29.8% in 2002 to 16.1% in 2016. The consumption per capita in the dominion has extensiond at an annual blame of 0.42%, which can extension the customer-base for Molekule air oozes. Technological Although Botswana confronts 40% of its gain from the inanimate assiduity, the commonwealth is currently planning on investing in the technology duty. The legislation sees the boarding in technology as an efficient strategy of reducing the raze of dependency on diamond duty (DevereAcuma, 2018). Currently, Botswana's computer assiduity has gained competitiveness in the global technology duty. The nucleus on technology offers Molekule air oozes duty a chance of growing tremendously in the 21st Century. PEST Analysis: Finland Political Finland has a generally durable gregarious environment accordingly of legislation stationariness and the ability to intercept ease threats. The raze of debasement blame is low as evidenced through a third arrange globally, in stipulations of debasement knowing refutation. Boarding in Molekule air oozes business, accordingly, earn bear a low miss advenient guaranteeing consummation for the investors. Economics INTERNATIONAL STRATEGY 5 According to statistics absorbed by Trading Economics, Finland had a GDP of $291 billion in 2019, which was 17.6% nobleer compared to its GDP of 2012. Finland had an unemployment blame of 9.5% in 2014, which instrument that maintenance-souls in the commonwealth demand condensed employment opportunities. Finland has a liberalized arrangement advenient opportunity doors for extraneous investors (Trading Economics, 2020). Although Finland has a noble strive absorb, it has a vast dispense potential accordingly of hearty purchasing ability incompact persomal consumers. Economic liberalization and a cheerful persomal dispense confront Finland a low-miss frank environment for Molekule air oozes business. Social Environment Citizens of Finland bear a noble flag of aid accordingly of illness expiation, unemployment ease, and pension safety. The gregarious ease arrangement confronts Finland an tempting environment for extraneous investors, including the Molekule Air Filters duty (Xu, 2014). Finland has a noble direction raze, whereby its train enrolment blame in 2011 was 99%. The noble literacy raze in Finland confronts it unconcerned to dispense the Molekule air oozes. Technological Factor Finland acts as the focal top of the European technology assiduity. Finland has embraced noble-raze technology advenient creating a competitive environment for persomal and extraneous investors. However, noble-raze technology dutyes can avail extraneous investors, for illustration, Molekule Air Filters duty. PEST Analysis: USA Political INTERNATIONAL STRATEGY 6 The investors in Molekule Air Filters duty should know that the USA has an efficient empire of law and a hearty subversive setup. Investors should to-boot know that the U.S. legislation regularly holds obvious and open elections. Furthermore, the commonwealth has a vast economic and gregarious bias aggravate twain persomal and interdiplomatic policymaking. The gregarious stationariness of the U.S., accordingly, earn fix the gainability and competitiveness of Molekule air filters duty in the persomal and interdiplomatic dispenses. Economic The United States currently exists as the universe's largest arrangement delay a GDP that exceeds $16.760 trillion. The commonwealth has a well-open economic arrangement that invadetains tremendous livelihood from the manufacturing and services industries. However, the commonwealth has a noble unemployment blame delay proportionately noble strive absorbs. Although investors in Molekule air filters duty earn bear preparedly profitable strive in its U.S. production, the duty earn experience noble frank absorbs accordingly of the noble strive absorbs. Social The U.S. is arrangeed incompact open commonwealths confrontment a drift of the aging population, thus inherent to the loosen in tax blames and thoughtful strive shortage. However, the USA has the universe's best sanity regard and direction arrangement. Although most of the U.S. citizens bear a liberal perspective, the commonwealth is experiencing a drift of racial credulity. Notably, the aging population and racial credulity can negatively influence the Molekule air oozes duty delay regards to a strive shortage and discrimicommonwealth issues in the workplace. Technology INTERNATIONAL STRATEGY 7 Technology and Innovation assume a accessible comcomaspect in the United States arrangement. The commonwealth has regularly led in stipulations of race, contact, and communication of technology. Although the other open commonwealths betray the U.S. to stubborn competitive constraining, the commonwealth has maintained its technology lordship comcomaspect aggravate the competitors. Furthermore, the United States has to-boot led to the crop and improvement of cutting-edge technologies enjoy biotechnology, environmental technology, and nanotechnology. The Molekule Air Filters arrangement is incompact the newly open technology that earn invadetain vast livelihood from the U.S. government, thus ensuring the consummation of the Molekule air oozes duty in the advenient. Most Tempting Dominion for Investment Finland is the most tempting dominion for investing in the Molekule Air Filters duty. Firstly, Finland has a durable gregarious environment advenient reducing the raze of miss from gregarious turmoil. Finland to-boot has a hearty purchasing ability incompact its persomal consumers. The existing unemployment blames confront strive profitable for duty organizations. The noble literacy raze makes it unconcerned to confront fitted maintenance-souls for job compositions and confronts the encouragement of Molekule air oozes duty unconcerned. The fruitiveness of its gregarious ease arrangement confronts it a productive environment for boardings. The noble-raze technology in the commonwealth begets opportunities for revolutionary technology dutyes enjoy Molekule air oozes duty. New Marketing Strategies Molekule air oozes duty can use opposed dispenseing strategies in popularizing its stigma in new countries. Firstly, the duty can capitalize on online catalogue strategy through gregarious instrument channels. Fruit catalogue through gregarious instrument channels involves the falsehood of gregarious instrument accounts and hiring of biasrs. The corporation can inform its INTERNATIONAL STRATEGY fruit through gregarious instrument platforms enjoy Twitter, Facebook, and Instagram (Tuten, 2008). Hiring biasrs involves the hiring of maintenance-souls delay a noble sum of suite delay regards to increasing the sum of clients. The duty can to-boot commission persomal dispenseers to fix that aspects of amelioration and articulation are addressed efficiently in the antagonism. Marketing in Finland, for illustration, demands the corporation to commission translators regarding that the Finnish articulation is widely traditional in the commonwealth. 8 INTERNATIONAL STRATEGY 9 References Devere Acuma. (2018). Why Botswana is flourishing in the tech assiduity. DevereAcuma. Helms, M. M., & Nixon, J. (2010). Exploring SWOT analysis–where are we now?. Journal of strategy and treatment. India Stigma Equity Foundation. (2020). Science and Technology Crop in India. India Brand Equity Foundation. Plecher, H. (2020). India: Inflation blame from 1984 to 2021. Statista. Santanachote, P. (2019). Does the Molekule Air Purifier Live Up to the Hype? Consumer Reports. The Universe Bank. ( 2020). The Universe Bank In Botswana. The Universe Bank. Trading Economics . (2020). Finland GDP. Trading Economics . Tuten, T. L. (2008). Advertising 2.0: gregarious instrument dispenseing in a web 2.0 universe: gregarious instrument marketing in a web 2.0 universe. ABC-CLIO. Xu, T. (2014). How to penetobjurgate the Finnish dispense: case: Beijing Guanghui Textile Co, Ltd. Lahti University of Applied Sciences ...
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